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Home ServicesSiding and exterior contractor marketing

More in-home estimates. More of them signed.

Siding, windows, gutters and exterior remodeling are big tickets with long decisions. We run the ads and the website that book the in-home estimate, then follow up until the homeowner signs, on GoHighLevel.

Book a strategy call
  • Running ads and the website for a siding contractor today
  • Premier Certified HighLevel Partner
  • Meta and Google ads judged on appointments
Chat with us● AI
How much would it cost to redo the siding on a two-story house?
It depends on size and material, so we do free in-home estimates with samples. Wednesday at 5 or Saturday at 10?
Saturday
Estimate booked Sat 10:00Assigned to Mike
Estimatesbooked from ads in seconds
Follow-upuntil the contract is signed

Quote follow-up · Open estimates

Day 3 of 10
Sent1,240
Replied186
Booked41
Hi Dana, just checking in on the siding estimate from last week. Want me to hold the spring install slot while you look at financing?
YES
Contract call Thu 4 PMVoicemail drop queued
Why exteriors are their own trade

A $20,000 decision takes more than one visit.

Nobody re-sides a house on impulse. Homeowners collect two or three quotes, talk it over, check financing and wait for the right season. The contractor who stays in front of them through that process, without being a pest, usually gets the contract.

The front end matters just as much. Facebook and Google leads for exterior work go cold fast, and an appointment that is not confirmed is an empty driveway for your sales rep.

The problem

Where exterior contractors lose deals.

Ad leads wait hours for a callback. In-home appointments get booked and then no-show. Quotes go out and nobody follows up after the first call. Homeowners who said "next spring" are never contacted next spring. Reviews and project photos sit on a phone instead of on the website.

Most of that costs more than the ads themselves. It is fixable with a system.

What we do

What we build for siding and exterior contractors.

Meta and Google ads

Campaigns for siding, windows and exterior projects in your service area, judged on booked estimates, not cost per lead.

Leads answered in seconds

Every ad and website lead gets a text, an email and a call task right away, with the source attached.

In-home estimate booking

Self-booking for estimate appointments with confirmations and reminders, so the rep is not driving to an empty house.

Quote follow-up

Automated, human-sounding follow-up after the estimate, including financing reminders and seasonal check-ins for "not yet" homeowners.

Websites that sell the project

Project galleries, financing info and estimate booking on a fast site built to convert ad traffic.

Reviews and referrals

Review requests at project completion and referral asks to happy customers, whose neighbors just watched the work.

Why BrandLyft

We run the ads and the follow-up.

We run paid ads and the website for a siding contractor today, and we build the follow-up that turns those leads into contracts. Exterior work is where that pairing pays off most, because the ticket is large and the decision is slow.

One team for the traffic and the system means nobody blames the other side when the numbers are off.

Traffic and follow-up from one team.


  • Meta and Google ads on booked estimates
  • In-home appointments confirmed
  • Quote and financing follow-up
  • A website built for ad traffic

Premier Certified HighLevel Partner. Month to month.

How it works

How it gets built.

From a strategy call to a calendar of in-home estimates.

  1. 1

    Strategy call

    Service area, average job size, how estimates are run and where leads come from today.

  2. 2

    Plan

    Ads, site, booking and follow-up mapped out. You get the plan and a fixed price.

  3. 3

    Build

    Campaigns, landing pages, booking and quote follow-up built and tested.

  4. 4

    Launch and train

    We go live and train the sales team on the pipeline.

  5. 5

    Report and tune

    Leads, estimates booked, show rate and contracts signed, reviewed monthly.

FAQ

Siding and exterior questions, answered straight.

Do you only do siding?

No. The same system works for windows, gutters, decks and exterior remodeling. We set up a pipeline for each service you sell.

Can you run our Facebook ads?

Yes. Meta and Instagram are usually the main channel for exterior work, with Google search for high-intent terms.

Our reps use their own phones and notes. Will this change that?

The rep gets the appointment, the lead details and reminders on their phone through the HighLevel app. Notes and quotes go in one place instead of five.

We offer financing. Can the follow-up mention it?

Yes. Financing reminders are one of the best follow-up touches for large exterior projects.

What does it cost?

It depends on service area, ad spend and what we build. You get the plan and a fixed price before anything is built.

Doing roofing too? See roofing marketing → Or see every industry we work in →

Strategy call

Fill the estimate calendar and close more of it.

Bring your service area and how estimates run today. We will show you the ads, the site and the follow-up. No obligation.

Book a strategy call
No obligation·Plan delivered in writing·Running ads for a siding contractor today