Pest Control Marketing Services: Build, Automate, and Grow Your Business

Struggling to Keep Up With Leads While Managing Your Marketing? We’ve Got You Covered.

Pest control is a competitive industry, and you can’t afford to let leads slip through the cracks or rely on outdated marketing strategies. At BrandLyft, we specialize in comprehensive marketing services tailored specifically for pest control companies. From generating high-quality leads to nurturing them into loyal, recurring clients, we’ve built strategies designed to help your business thrive.

With proven expertise in Facebook Ads, Google PPC, local SEO, and CRM-driven automation, we ensure you’re not just attracting leads but converting them into long-term customers.

Pest Control Marketing Services

Our Pest Control Marketing Services

1. Facebook Ads for Lead Generation

  • Scenario: You want more leads for seasonal pest treatments, but the competition in your area is fierce.
  • Solution: We create Facebook lead form ads with enticing offers like “$50 Off Your First Pest Treatment” or “Schedule Your Free Inspection Today!” These ads are targeted to your local area, ensuring you’re capturing high-intent leads who need pest control services now.
  • Automation: Once a lead fills out the form, they’re immediately added to your CRM and sent a follow-up SMS and email, encouraging them to book a service.

2. Google PPC Campaigns That Dominate Local Search

  • Scenario: A homeowner searches for “pest control near me” at 8 PM after spotting termites.
  • Solution: Our team designs and manages Google Ads campaigns targeting high-intent keywords like “termite removal,” “ant exterminators,” or “rodent control.” Your ads show up at the top of the search results, ensuring you’re the first choice for urgent inquiries.
  • Call Tracking: With our call tracking setup, every lead from your Google Ads is recorded and attributed so you know exactly how your ad spend is performing.

3. Local SEO That Keeps You in the Spotlight

  • Scenario: Your competitor outranks you on Google Maps, and it’s costing you leads.
  • Solution: We optimize your Google My Business profile with consistent information, keywords, and high-quality photos. Automated review campaigns request Google reviews from satisfied clients, boosting your credibility and rankings. We also leverage YEXT to ensure your business is listed correctly across 150+ directories.

4. Call Tracking and Missed Call Follow-Up

  • Scenario: A potential client calls during your busiest time and gets sent to voicemail.
  • Solution: With call tracking, every call is recorded and routed through your CRM. If the call is missed, our Missed Call Text-Back feature automatically sends a message like, “Sorry we missed your call! How can we help?” ensuring no lead is lost.

5. Social Media Marketing

  • Scenario: You want to engage with your community but don’t have the time to manage social media.
  • Solution: Our team manages your Facebook and Instagram accounts, posting engaging content like pest prevention tips, seasonal promotions, and behind-the-scenes stories about your team. This keeps your brand top-of-mind for local customers.

6. CRM Management with GoHighLevel

  • Scenario: Leads are coming in, but your team is overwhelmed with follow-ups.
  • Solution: We build customized workflows in GoHighLevel to handle every stage of the client journey, from lead capture to service reminders. For example:
    • Lead Response Workflow: A lead fills out your form, and within seconds, they receive a personalized SMS and email, along with an internal notification for your team.
    • No-Show Workflow: If a client misses their appointment, they’re sent a friendly follow-up message to reschedule.
    • Recurring Service Reminders: Automations ensure clients don’t forget their quarterly or annual treatments.

Why Choose BrandLyft for Pest Control Marketing?

We’re the Experts in Speed-to-Lead

In pest control, timing is everything. Our campaigns and automations are designed to ensure every lead receives immediate attention, improving your chances of closing the deal.

We Know the Pest Control Industry

We’ve worked with pest control businesses of all sizes, including franchises and local operators. We understand the challenges you face, from seasonal demand to maintaining recurring revenue.

Proven Tools and Strategies

We don’t just set up your marketing campaigns—we integrate them into a streamlined system that connects Facebook, Google, CRM workflows, and your field service software for a seamless experience.

What Does This Look Like in Action?

Scenario: The Seasonal Surge

Spring has arrived, and your phone is ringing off the hook with inquiries about ant and mosquito treatments. Here’s how we help:

  • Run Google PPC ads targeting “mosquito control near me.”
  • Launch a Facebook retargeting campaign targeting people who visited your website but didn’t book.
  • Automate a seasonal service reminder email to your existing customers, offering discounts for early booking.
  • Use workflows in GoHighLevel to organize leads by treatment type and appointment urgency, ensuring no one falls through the cracks.

Scenario: Building a Recurring Customer Base

You want more consistent revenue from recurring clients. Here’s how we help:

  • Design a Facebook ad campaign offering a subscription pest control service.
  • Create an automated workflow that schedules quarterly visits, sends appointment reminders, and follows up for feedback.
  • Use Google reviews campaigns to build your online reputation and attract new subscribers.

Your Investment in Growth

Whether you need a complete marketing strategy or just want to optimize one aspect of your pest control business, we offer flexible plans tailored to your needs. With years of experience in pest control marketing, we’ll help you generate more leads, close more deals, and grow your business.

Ready to Take Your Pest Control Marketing to the Next Level?

Don’t let your competitors dominate the market. Book a discovery call today to learn how BrandLyft’s Pest Control Marketing Services can transform your business. Let’s create a system that works as hard as you do!