We can help your Google
PPC & Search Marketing
Google PPC Ads
Today, Google has become more than a brand. Merriam-Webster’s Dictionary defines the term “Google.” This is because people now go to Google when they have a question they need to be answered.
Are you experiencing back pain? Is there a way to relieve it?
Google it.
Is there an easier way to collaborate on a post-click landing page?
Google it.
Each year, Google handles an obscene 2+ trillion searches like these. Every day, Google handles over 5 billion searches just like these.
How can you use Google Pay Per Click for your business?
The Power Of Intent
Their intent makes Google Ads so different from other forms of advertising.
People on social media, for example, aren’t looking for advertisements. It is not their goal to find solutions to their problems every day. Instead, they’re looking for baby photos, vacation pictures, and family updates. You have a better chance of getting tuned out when you advertise to someone who does not want to be advertised.You aren’t advertising on the search network to people who don’t want to see it. You are targeting people with a specific interest. Make prospects come to you with Ads, then help them find answers, and you’ll be ready to earn their business when they’re ready to spend.
Pay Per Click Produces Business Outcomes
PPC advertising often has this as its most compelling reason. Pay-per-click marketing can help you achieve a wide range of marketing and business objectives, and the goals vary from high-level brand exposure to thought leadership and e-commerce sales. They can be tracked for nearly any conversion goal!
Why should you let BrandLyft manage your PPC campaigns?
Targeted reach
With PPC, business owners can select specific keywords and demographics to target their ads. This allows them to reach potential customers who are actively searching for their products or services, increasing the chances of converting those visitors into paying customers.
Measurable results
PPC provides detailed analytics and tracking tools, allowing business owners to see exactly how their ads are performing. This includes the number of clicks, impressions, and conversions, as well as the cost per click and cost per acquisition. This allows businesses to see the return on their investment and make adjustments to their campaigns as needed.
Quick results
PPC ads can be set up and launched quickly, allowing business owners to start driving traffic to their website almost immediately. This is especially useful for businesses that are just starting out and need to build up their online presence quickly.
Budget control
PPC campaigns can be customized to fit any budget, making it an affordable option for businesses of all sizes. Business owners can set daily or lifetime budgets, as well as bid amounts for each keyword, giving them full control over their ad spend.
Overall, Google PPC can be a highly effective tool for local business owners looking to reach their target audience and drive qualified traffic to their website. By carefully selecting keywords, crafting compelling ad copy, and optimizing the landing page, businesses can maximize the return on their investment and achieve their marketing goals.